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Client Experience
Increase the wow factor of your events with a premium
A client gift that encapsulates the spirit of your brand, can make your events more memorable and exclusive. What you give should demonstrate your thoughtfulness and doesn't need to break the bank.
Policy and Regulatory Commentary
Washington Update: Don't Believe the Hype - Democratic Presidential Candidates Aren’t Likely to Implement Most of Their Financial Services Proposals
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If you are like most of professional Washington, you spent most of today glued to around-the-clock coverage of Special Counsel Robert Mueller’s testimony before two House committees and are about to start packing for summer vacation. And good news! The Beltway’s summer lull will be longer than usual this year.
Client Experience
Amazing events shouldn’t break the budget
When you begin planning your events for the year, bake your marketing and growth goals to your budget. Is the event going to help retain or bring in new clients?
Client Experience
Cultivate a Niche Market with Events
Specializing in a niche client base is one of the most powerful strategies to grow your business. Focus your marketing efforts on a targeted client persona to brand yourself as the best financial advisor for their unique investment needs.
Policy and Regulatory Commentary
Washington Update: The Fan-in-Chief
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Unless you have been without power and newspapers for the last 96 hours, you know that on Sunday the U.S. Women’s National Team (USWNT) won their fourth soccer World Cup in the last 28 years.
Philanthropy
3 Ways to Incorporate Philanthropy into a Conference
Business executives attend conferences for many reasons: to expand their industry knowledge, to network with colleagues, or to make important business contacts, just to name a few. Today, there are thousands of conferences for every type of business. To make yours stand out, conference hosts must excite, offering an immersive experience along with important information.
Policy and Regulatory Commentary
Washington Update: Everything You Always Wanted to Know About Gerrymandering But Were Too Afraid to Ask
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The U.S. Supreme Court issued a flurry of decisions last week as it closed its 2018-2019 session. While its ruling rejecting the Trump administration’s rationale for a U.S. Census citizenship question will have important repercussions for representation across the U.S., another case also could impact the partisan balance in the lower chamber of Congress … unless voters in a handful of states get a say about it.
Client Experience
Getting your Clients to See Green with Eco-Friendly Events
Living a green life, or minimizing lifestyle impact on the environment, is becoming increasingly important to many people. Green events might be special draw for clients and their friends who value sustainability.
Client Experience
Establish your role as a trusted resource, educate your clients in unique ways
Entice guests with the promise of fun and then perhaps you'll get to sprinkle a little knowledge on the audience throughout the event. There are times, however, when clients need information and guidance that is not directly within the scope of your expertise.